diff --git a/README.md b/README.md
index e6e9ac8..bb18f56 100644
--- a/README.md
+++ b/README.md
@@ -117,6 +117,8 @@ Website source is in [site/](site/); the only loader source is [scans.ps1](scans
 
 The landing page follows the PrintMaster site's Solarized palette, teal accents, wordmark, and panel styling. Standalone navigation is Scans-focused: its brand links home locally, setup and release links stay on the page, and external Scans resources are explicitly labeled. The footer separates Agent/Server downloads and fleet-monitoring links under "More from PrintMaster." Styles and the logo are local to this repository; navigation works without JavaScript, and the layout supports light/dark preferences, keyboard navigation, and reduced motion. Release rendering and copy buttons use [site/releases.js](site/releases.js).
 
+The landing page loads GoatCounter asynchronously using `https://printmaster-scans.goatcounter.com/count`, matching the analytics integration on the main and documentation sites. This website-only integration does not change the PowerShell loader or utility.
+
 The main website can frame `https://scans.printmaster.work/?embed=1` at `/scans/`. [site/embed.js](site/embed.js) hides this site's header/footer and locks the dark palette only after a handshake from the immediate parent at `https://printmaster.work`. Without that handshake (including direct visits and JavaScript disabled), the full standalone site remains visible. Origin- and source-checked messages report content height and anchor positions to the main site's wrapper. External links open at the top level; setup commands retain their canonical standalone URLs. The main site owns its header/footer and clipboard delegation. Deploy this embed support before the main-site wrapper.
 
 The handshake restricts embed-mode activation, not who can frame the public standalone site. GitHub Pages cannot set a custom HTTP `Content-Security-Policy: frame-ancestors` header; a meta tag cannot enforce it. If the domain later uses a configurable edge/server, set `frame-ancestors 'self' https://printmaster.work` there and avoid `X-Frame-Options: DENY`/`SAMEORIGIN`, which would block the cross-origin main-site frame.
diff --git a/site/index.html b/site/index.html
index b332a66..b67a1e6 100644
--- a/site/index.html
+++ b/site/index.html
@@ -112,5 +112,7 @@ <h2>If something goes wrong</h2>
       <div class="footer-bottom"><span>PrintMaster Scans &middot; Standalone Windows utility</span><a href="https://github.com/printmaster-org/scans">Open source on GitHub <span aria-hidden="true">&nearr;</span></a></div>
     </div>
   </footer>
+  <script data-goatcounter="https://printmaster-scans.goatcounter.com/count"
+          async src="//gc.zgo.at/count.js"></script>
 </body>
 </html>
diff --git a/tests/site.test.cjs b/tests/site.test.cjs
index ea46124..d201df8 100644
--- a/tests/site.test.cjs
+++ b/tests/site.test.cjs
@@ -21,6 +21,15 @@ test('includes local PrintMaster branding, a home link, and the canonical Scans
   assert.match(html, /<main id="main">/);
 });
 
+test('loads the Scans GoatCounter tracker once and asynchronously', () => {
+  const html = fs.readFileSync(path.join(__dirname, '..', 'site', 'index.html'), 'utf8');
+  const trackers = [...html.matchAll(/<script\b[^>]*\bdata-goatcounter="([^"]+)"[^>]*><\/script>/g)];
+  assert.equal(trackers.length, 1);
+  assert.equal(trackers[0][1], 'https://printmaster-scans.goatcounter.com/count');
+  assert.match(trackers[0][0], /\sasync\s/);
+  assert.match(trackers[0][0], /src="\/\/gc\.zgo\.at\/count\.js"/);
+});
+
 test('provides cross-site navigation and working setup anchors without JavaScript', () => {
   const html = fs.readFileSync(path.join(__dirname, '..', 'site', 'index.html'), 'utf8');
   assert.match(html, /href="https:\/\/printmaster\.work\/downloads"/);
@@ -45,7 +54,7 @@ test('provides cross-site navigation and working setup anchors without JavaScrip
     assert.ok(ids.includes(id), `missing release/copy hook ${id}`);
   }
   for (const match of html.matchAll(/(?:src|href)="([^"#]+)"/g)) {
-    if (/^https?:/.test(match[1])) continue;
+    if (/^(?:https?:)?\/\//.test(match[1])) continue;
     if (match[1] === 'releases.json') continue;
     const relative = match[1] === 'scans.ps1' || match[1].startsWith('img/') ? match[1] : path.join('site', match[1]);
     assert.ok(fs.existsSync(path.join(__dirname, '..', relative)), `missing site asset ${match[1]}`);